Tuesday, September 1, 2009
Importance of Promotional Bags in a Trade Show
There is one item that no trade show attendee can live without. This item serves as the most useful accessory on the trade show floor.
It's absolutely essential to carry one of these items to and from the booths. And everyone over looks this item. What is it? A bag. While several trade show exhibitors often choose flashy trade show giveaways, there are the others who go with true promotional bags. Why?
@ They're affordable. These promotional bags range in value.
@ They're customizable. With the vast selection of promotional bags available it's easy find one that can easily match your branding.
@ They're used frequently. In addition to being used at the show itself, bags will be used time and time again. In fact, promotional bags were rated the second most frequently used items (apparel being the first). On average a bag makes 1,038 logo impressions per month.
@ They've got large imprint areas. Granted this depends on the size of the bag that you order, but the majority of bags do have impressively large imprint areas.